20% off your 2nd watch: shop or configurator
Modus HorlogerieModus Horlogerie

Build your own
custom watch.

Pick a model, then the dial, bezel, hands and strap. Add your name or your logo to the dial and an engraving on the caseback. The preview updates live, and your custom watch arrives in 9–11 days with a Seiko automatic movement.Pick every part, add a name or a logo and see the result live. Delivered in 9–11 days.

$349 · Free US shipping, duties included
10 models · $349 · Free US shipping, duties included
Buying a gift? Give a gift card and let them design it
Watchmaker fitting a hand with tweezers on a Modus chronograph dial

You design your watch online.
It’s built to order.

Tray of Modus watches
Built to order
Nothing is assembled in advance: your watch is built for you, to your configuration.
With you in 9–11 days
Those 9–11 days cover assembly to your specs and free DHL Express delivery. Duties and taxes are included: nothing to pay at delivery.
The watch
Automatic Seiko movement · 316L stainless steel · Sapphire crystal · Water resistant to 5 ATM (50 m) · Movement certificate included. Engraving available on the caseback and on the side of the case.
In the box
Certificate of authenticity · Movement certificate · Warranty card · Velvet watch box · Strap adjustment tool
30-day returns
Not right on your wrist? Send it back within 30 days for a full refund of the watch price. 3-year warranty on the movement and finish.

Frequently asked questions about custom watches

How much does a custom watch cost?

From $349, with free shipping to the US, duties included. Text on the dial, the Modus logo engraved on the caseback, the date magnifier and the sapphire caseback (on models that offer it) are included. Paid options: your logo on the dial +$35, caseback engraving +$23, side engraving +$23, caseback and side engraving together +$35, your logo engraved on the caseback +$30, GMT hand +$49, extra strap +$45, priority production +$25, gift wrapping and message card +$12.

How long does delivery take?

Your watch is built to order and delivered in 9–11 days with DHL Express, free. Duties and taxes are included in the price: nothing to pay at delivery.

What can I customize?

The case, dial, bezel, hands and strap, then text or a logo on the dial, an engraving on the caseback or the side of the case and, depending on the model, a sapphire caseback to show off the movement.

Can I put a name or a logo on the dial?

Yes. Text fits on two lines of 20 characters, in ten lettering styles, at no extra cost. A logo (PNG, JPG, WebP or SVG) costs +$35; the dial takes either text or a logo, not both.

Which movement powers the watch?

It depends on the model. Seiko NH35 automatic on most models, Seiko NH34 automatic with the GMT option, Seiko NH38 automatic on some PRISM dials, Seiko VK63 (meca-quartz chronograph, battery-powered) on INTERVAL and the ORBIT chronographs. The one exception: PRESTIGE, with day and date windows, uses a Miyota 8285 automatic. The exact caliber shows in the configurator. This kind of watch is often called a “seiko mod”: Modus Horlogerie designs it around these calibers.

What warranty do I get?

A 3-year warranty against any manufacturing defect: movement, case and water resistance, under normal use. After-sales service is handled by our own workshops.

Can I see the watch before ordering?

Yes. Every choice shows live on the preview, front and back, engraving included. You can save your build and share it with a link before ordering.

Can I return a custom watch?

Yes. Like every Modus watch, it comes with 30 days to return it from delivery.

Is it a real Seiko watch?

No. The movement is a genuine Seiko (except on PRESTIGE, which uses a Miyota), but the watch is designed and sold by Modus Horlogerie, an independent brand not affiliated with Seiko.

Is the watch water resistant?

Yes, to 5 ATM, like every Modus watch: rain, splashes and hand washing are fine. It is not a dive watch: take it off to swim or shower.

Can I have the watch engraved?

Yes. Caseback engraving +$23 (a date, initials, a message), side engraving +$23 (both together: $35), or your logo engraved on the caseback +$30. Text on the dial (name, initials, date) stays included in the price. The preview shows the engraving before you order.

Will I pay customs duties?

No. Custom watches ordered on modus-horlogerie.com ship by DHL Express, free, and arrive in 9–11 days. Prices are in US dollars and already include U.S. import duties and taxes: nothing to pay at delivery.

How do I give it as a gift?

Add gift wrapping and a card with your message (+$12), plus an engraving if you want to mark a date. Not sure of their taste? Give the gift card instead: they receive it by email and design the watch themselves. Either way, there are 30 days to return it.

Our automatic watches, on the wrist.

Modus dive-style watch with black dial on a leather strap
Depth
Meridian GMT Batman on the wrist, blue and black bezel
Meridian GMT

Very high-quality watch, very fast delivery, very responsive customer service.

Khalid Khalid

May 2026

Translated from French

Modus dive-style watch with green bezel, worn at the wheel
Orbit Mécanique skeleton watch on the wrist, octagonal steel case
Orbit Mécanique

Very happy with my purchase from Modus. The watch is superb and works perfectly. It's very well made. It made quite an impression on my friends.

Bruno.

May 2026

Translated from French

Gold and black Modus dive-style watch held in the hand, leather strap
Modus watch with blue guilloché dial on the wrist

I'm very satisfied with my purchase, the value for money is unmatched.

Coudert Michael

May 2026

Translated from French

Two-tone gold and steel Modus watch on the wrist
Depth Automatic with black dial on the wrist, steel bracelet
Depth

Great quality product, delivered in 3 days… just perfect!

Cedric Lemanissier

April 2026

Translated from French

Meridian GMT with blue dial on the wrist on a station platform
Meridian
Axis Automatic with anthracite dial on a five-link bracelet
Axis

The products are high quality, and so are the accuracy of the delivery and the watch descriptions. A serious company you can trust completely.

Philippe Pothier

April 2026

Translated from French

Orbit chronograph with blue guilloché dial on the wrist
Orbit
Gold and black Interval chronograph worn with a driving glove
Interval

Very good value for money, fast and reliable shipping.

Cell

May 2026

Translated from French

Orbit Mécanique skeleton watch held in front of a rock face
Orbit Mécanique
Gold-tone Modus watch with copper dial on the wrist
Prism

Good quality watches, shipped quickly.

Luka S

May 2026

Translated from French

Interval chronograph with black dial and light sub-dials on the wrist
Interval
Orbit with blue tapisserie dial held in the hand, octagonal case
Orbit

Very fast and efficient after-sales service.

Arnaud Pennequin

April 2026

Translated from French

Gold and chocolate Interval chronograph on a rubber strap
Interval

Flawless and beautiful, nothing more to add!

Etienne Magerand

April 2026

Translated from French

Incredible product.

Matheo Haas

May 2026

Translated from French

  • 30-day returns

    Full refund of the watch price.

  • 3-year warranty

    Movement and water resistance.

  • Secure checkout

    Apple Pay, Shop Pay, PayPal and major cards.

  • Free shipping to the US

    DHL Express, duties included, 2–5 business days.

Secure payment
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